Episode 41

38. How to Be an Amazing Podcast Guest (and Actually Grow Your Audience!)

Published on: 3rd December, 2024

If you’ve got podcast guesting on your strategy list for 2025, this episode is your golden ticket. I’m diving into exactly how to show up as an effective podcast guest, grab attention, and make a lasting impact. Whether you’re trying to grow your audience, build your brand, or just avoid wasting everyone’s time (yours and the host’s), I’ve got you covered.

What You’ll Learn in This Episode:

  • Why podcast guesting isn’t just “showing up”: You need a strategy, and I’ll help you craft one.
  • How to avoid common mistakes: No one wants to hear your whole life story. I’ll teach you to keep it relevant and captivating.
  • The power of your unique angle: What makes you stand out? Let’s identify that and use it to your advantage.
  • How to respect the host and their audience: This is key to building your reputation and being invited back.

Key Takeaways:

Come with a Goal: Whether you’re building your email list, promoting a new offer, or driving traffic to your podcast, know what you want to achieve.

Tell a Story That Matters: Focus on your line-in-the-sand moments. These are the pivotal, relatable experiences that connect with the audience.

Be Professional: Your sound, your setup, and your prep work reflect your brand. Don’t be the guest who shows up unprepared or with bad audio.

Keep It Interesting: People care about how your story helps them. Highlight the impactful parts, and skip the boring details.

Practice Makes Perfect: Don’t expect to nail it on day one. Reps are essential to refine your message and delivery.


I’ve mentioned episode 15 with my friend Natalie Koussa, who’s a podcast guesting expert. Click here to listen and to dive deeper into finding the right podcasts and refining your story.

If you are ready to create a podcast that pays for your business, head over to www.podcastthatpays.com

Follow me on Instagram @angiemjordan

Join us over in my Facebook Group- Launch Grow Explode Your Podcast.

Music credit: Mavericks by Harrison Amer. A Podcast Launch Bestie production


Read it on the blog here.

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About the Podcast

Podcast That Pays
grow your business, sell your offers, get paid.
Want to start a podcast for your business but you think things like:

“Podcasting is the long game “
“I don’t have time to start another thing right now”
“You can’t monetize unless you have lots of downloads”
“I don’t know if I have enough to say”
“I’m not sure I can be consistent”

Well this podcast is for you. In Podcast That Pays you are going to learn strategies for how to use podcasting to grow your business, how to sell your offers right from your podcast, how to create content on your podcast that warms your leads up making them ready to buy, and why you don’t need a big audience or fancy equipment to get started.

Your host Angie Jordan runs a podcast consulting and production agency where she has helped hundreds of online coaches, course creators, and business owners start podcasts to market their business and sell into their courses, mastermind, and even high ticket programs- right from their podcast.

Ready to create a Podcast That Pays and grow your business through podcasting? You are in the right place.

To learn more about Angie's work go to podcastthatpays.com

About your host

Profile picture for Angela Jordan

Angela Jordan